OUR SUCCESS STORIES
Burda Bebek
Oracle ERP | JD Edwards EnterpriseOne
Company Profile
Founded in 1986, Burda Bebek A.Ş. entered the sector with teether and bottle products, and in 1998, it started production and service process in accordance with international quality standards with the use of FDA approved raw materials.
By expanding its product portfolio, it created the Wee Baby brand, which is the market leader today.
Burda Bebek has become the largest manufacturer of mother and baby products in Turkey and the Middle East region with a production area of 15 thousand m².
Along with Wee Baby, Burda Bebek offers its portfolio of Special Products for Mothers, Nutrition Products, Feeding Products, Feeding Bottles, Pacifiers, Auxiliary Products and Care Products under the MyCey and Bebsi brands to thousands of consumers at more than 30 thousand sales points and exports to more than 50 countries.
The Challenge
Managing all supply chain processes on a single platform
Production planning
Integrated structure with financial processes
Detailed production management
Sales Forecasting
Barcode and warehouse management
Ease of reporting
Proposed Solution
Oracle ERP | JD Edwards EnterpriseOne
Total solution where inventory, purchasing, sales, production and finance-accounting applications are offered on a single platform
Barcode and warehouse management integrated with ERP
Information portals with UxOne pages
Management and planning of the entire supply chain
Easy, fast reporting with OneView Reports (embedded BI) and tracking of KPIs and metrics with graphs
- Integration with marketplaces with strong integration capability
Achievements
A single platform where all processes are managed end-to-end
Rich reporting and reliable data
Efficient use with modern user experience
Improving processes with new technologies
Increased control of material requirement plan with strong planning capabilities
Rich report set with graphical reporting
- Ability to make decisions much faster with instant access to data
